It’s the biggest night in the UK music calendar. So whether they’re on TikTok, Reels, YouTube Shorts or any other social platform, we make sure our audience don’t miss a moment.
views of BRITs 2022 YouTube content
y-o-y increase in TikTok content views
views of our Red Carpet Live Stream
We focus on building relevancy for the brand by talking to its key audience through the platforms and talent they care most about. We communicate with the same passion and dedication as the fandoms we are talking to every day.
In 2022, we saw continued growth in consumption of short-form video content on TikTok, Reels and YouTube Shorts alongside a great reaction to our Red Carpet Live Stream, presented by Munya Chawawa and Nella Rose – a show which was distributed across four platforms in two different aspect ratios.