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BRIT Awards

It’s the biggest night in the UK music calendar. So whether they’re on Instagram, TikTok, Facebook or any other social platform, we make sure our audience don’t miss a moment. In 2024, we delivered the most-watched BRITs on social yet.

  • Always-on channel management
  • Design and motion graphics
  • Influencer management
  • Live streams and event coverage
  • Social production
  • Data and insights
  • Social video and TV production

views of our BRITs 2024 Red Carpet Show


audience campaign growth


social video views of event night content

We focus on building relevancy for the brand by talking to its key audience through the platforms and talent they care most about. We communicate with the same passion and dedication as the fandoms we are talking to every day.

In 2024, we oversaw a campaign that culminated in record levels of social video views. In just 48 hours we saw over 50m views of event night content (over 200 videos across all platforms).

BRITs voting at Outernet

With two live streams on event night, more cameras on the Red Carpet than ever before and a life-size mascot of Britannia acting as the ultimate influencer, coverage was varied, exclusive and always optimised for platform.

Other highlights from the campaign included a social-first Nominations show, Bring on The BRITs and a social vote for 5 genre awards hosted exclusively on Instagram. Promotion for the vote included a takeover of London’s Outernet screens with CTAs for fans to get involved.

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